Mission

To deliver a range of innovative, accessible insurance solutions designed to further protect our customers and their families against health-related financial strain.


Vision 


To be a team of innovators, optimists, great listeners and problem solvers all dedicated to making a difference.

To continually represent and live out our VALUES of:

  • Innovation
  • Trust
  • Making a Difference
  • Optimism
  • Accessibility

Innovation

Seeking new ways of doing things.

 

Being visionaries in our industry.

 

Thinking differently.





Trust

Being someone co-workers and customers can rely upon.

 

Acting ethically and responsibly on behalf of our customers.

 

Sharing our knowledge to help others succeed.


Making a Difference

Providing value in others' lives.

 

Leaving things better than how we found them.

 

Inspiring others to be their best.




Optimism

Being confident, enthusiastic and cheerful.

 

Having a positive outlook and seeking a positive outcome even in the face of a challenge.

 

Saying, "why not?" while others say, "why?"


Accessibility

Being easy to talk to and easy to understand.

 

Offering a human touch: answering the phone and providing real help.

 

Keeping it simple: eliminating confusion and minimizing fine print.



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